You can really get a handle on what people care about by going to Google, typing a word or two (without hitting Enter), and seeing what it suggests in the drop down.
I just went there and started a search “how do I know when to” and it suggested (in this order):
- put my dog down
- put my dog to sleep
- harvest
- kiss her
- put my cat to sleep
- end a relationship
- get a divorce
- replace my tires
- break up
- get married
From this, I gather that roughly the same number of people wonder about the right time to change their tires as wonder about when to get divorced.
I typed in “how” and got:
- to kiss
- to get pregnant
- to lose weight fast
- to solve a rubix cube
The higher the suggestion, the more people are searching for that thing, so this means:
- A lot of people wonder how to kiss.
- 2. Those who are successful with the kissing then wonder how to get pregnant.
- 3. Those who managed to get pregnant wonder how to lose weight fast.
- 4. Having conquered the physical realm, those who lost weight now move on to the mental realm by tackling a Rubik’s Cube (but without learning how to spell “Rubik’s,” apparently).
Finally, I typed in “what” and got:
- time is it
- is my ip address
- not to wear
- aburger
So lots of people use Google to find out what time it is!
Or it could be people who tried to lose weight and were UNsuccessful and decided, “Well, maybe I could be smart instead.” But they are off to a bad start if they can’t even spell and have already decided to use google to cheat.
I don’t know if you saw this article or not…it ran on Slate a while ago. They compared queries based on the “intelligence” of each. Anyway, it cracked me up, and might be a scary look into the collective human psyche.
http://www.slate.com/id/2234738/
Hope you’re doing well!
Thanks for that link, Betsy — hilarious and alarming!!